Thursday, January 12, 2012

BRIGHT IDEA: All Aboard the Downton Abbey.

Apropos to my last Bright Idea!, I am willing to bet that editors newest fascination will be the British melodrama, Downton Abbey and that product round-ups and fashion spreads are, at this very minute, being produced with a tie-in to Edwardian grandeur as displayed on the PBS Masterpiece Classic darling. Market and fashion editors will be looking for gloves, ascots, bowler hats, velvet skirts and jackets, anything with a corset-closure, hats with feathers and equestrian-style jackets with tails for their pre-fall and fall stories. In the other departments, fancy tea services, china sets, vintage luggage, doctor’s bags, classic umbrella styles will be the order of the day. If you make fanciful hairpins, fascinators or jeweled headbands, start pitching now. Inevitably there will be hair stories around the newest craze, pincurls and loose rolls. If you can use the trend to jumpstart a pitch, do it now!




Photos clockwise from top left: 1, 2, 3, 4

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