Tuesday, May 22, 2012

Making Sense of Modern Media: the Gif (Graphics Interface Format)

By now, a lot of us have seen some form of the Gif (Graphics Interface Format, pronounced "Jiff"). One of my new favorites, #RealTalk from Your Editor, serves as my self-prescribed laugh therapy. Of course it's so good, it begs the question, who is behind this? Creative marketing or necessary catharsis? You decide.  

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